Trinity Square Research is the UK’s leading provider of competitor analysis products for SME’s, making available professional research techniques and standards previously only available to large corporations, to smaller businesses with lower budgets.
We believe that no business should or indeed can exist in isolation. We are passionate advocates of the fact that it is almost impossible to position yourself successfully in the market without knowing the what, where, why and how of the competition.
Our aim is to provide valuable business information which enables organizations to improve the quality and efficiency of customer service. We deliver the information you need to eliminate customer dissatisfaction and, ultimately, lost business.
We pride ourselves on the excellence of our products and our flexible approach. We see our relationship with our clients as a partnership where our role is not just to provide data but to work towards helping our client achieve their business goals.
We work with a vast diversity of businesses across a wide range of sectors. Our previous clients have included recruitment agencies, property developers, solicitors and printers to name but a few.
Our product is valuable
at every stage and size of business,
from start-ups to owner-managed
to established enterprises.
Lynda Caplan is the Founder and Senior Partner of Trinity Square Research.
Trinity Square Research was borne out of frustration, as a start-up with a very limited budget,
at not being able to find affordable professional quality Competitor Analysis Research.
So, she developed techniques and processes (a harmony of Secret Shopping and Professional Analytics)
to make this information available to a wider audience …potentially every start-up business.
Lynda is always keen to research new business opportunities and to help start-ups
and existing businesses explore and reach their market potential.
To connect with Lynda directly, please visit her at